Overview High Frequency Trading Models + Website (Wiley Trading) High Quality

High Frequency Trading Models + Website (Wiley Trading)

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Product Description

A hands-on guide to high frequency trading strategies and models

Accounting for over sixty percent of stock market trading volume and generating huge profits for a small number of firms, high frequency trading is one of the most talked about topics in the world of finance. Given the success of this approach, many firms are quickly beginning to implement their own high frequency strategies.

In High Frequency Trading Models, Dr. Gewei Ye describes the technology, architecture, and algorithms underlying current high frequency trading models, which exploit order flow imbalances and temporary pricing inefficiencies. Along the way, he explains how to develop a HFT trading system and introduces you to his own system for building high frequency strategies based on behavioral algorithms.

• Discusses how to improve current institutional HFT strategies and suggests directions for new strategies
• Companion Website includes algorithms and models discussed throughout the book
• Covers essential topics in this field, including rebate trading, arbitrage, flash trading, and other types of trading

Engaging and informative, High Frequency Trading Models is a must-read for anyone who wants to stay ahead of the curve in this hot new area.

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Brand Relevance: Making Competitors Irrelevant

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Product Description

Branding guru Aaker shows how to eliminate the competition and become the lead brand in your market

This ground-breaking book defines the concept of brand relevance using dozens of case studies-Prius, Whole Foods, Westin, iPad and more-and explains how brand relevance drives market dynamics, which generates opportunities for your brand and threats for the competition. Aaker reveals how these companies have made other brands in their categories irrelevant. Key points: When managing a new category of product, treat it as if it were a brand; By failing to produce what customers want or losing momentum and visibility, your brand becomes irrelevant; and create barriers to competitors by supporting innovation at every level of the organization.

• Using dozens of case studies, shows how to create or dominate new categories or subcategories, making competitors irrelevant
• Shows how to manage the new category or subcategory as if it were a brand and how to create barriers to competitors
• Describes the threat of becoming irrelevant by failing to make what customer are buying or losing energy
• David Aaker, the author of four brand books, has been called the father of branding

This book offers insight for creating and/or owning a new business arena. Instead of being the best, the goal is to be the only brand around-making competitors irrelevant.

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Lowest Price The Remedy: Bringing Lean Thinking Out of the Factory to Transform the Entire Organization

The Remedy: Bringing Lean Thinking Out of the Factory to Transform the Entire Organization

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Product Description

Winner of the Shingo Prize for Excellence in Quality Improvement

-From the Shingo judges:

This work has an extremely widespread application as the tools, techniques, and methods described are at a level that achieves the goals of Lean and operational excellence without tying them down to a specific industry or work stream. The book provides practical knowledge for  lean champions, managers, and executives driving toward operational excellence enterprise-wide.  The story format, and the presentation of this material was excellent, and the avoidance of lean and operational excellence jargon gives the book a wide appeal…it is a pleasure to read.

The Sequel to the Influential “Lean” Business Novel Andy & Me

The Remedy is a compelling a business fable that   shows how Lean quality improvement business practices—traditionally associated with manufacturing--can dramatically improve the service areas of your business-including design, engineering, sales, marketing and all processes in between. 

Written by Pascal Dennis, a leading Lean consultant, the story follows Tom Pappas and Rachel Armstrong, senior leaders at a desperate automotive company as they try to implement a Lean management system across an entire platform, the Chloe, a breakthrough "green" car. The future of the company is at stake. Can Tom and Rachel, supported by Andy Saito, a retired, reclusive Toyota executive, regain the trust and respect of the customer? Can a venerable but dying company implement Lean practices to every part of their business and learn a new, more effective way of managing?

• Shows you how to use the Lean quality improvement method to fix not just a manufacturing system, but an entire company, including management, design, marketing, and supply chain
• Written by Pascal Dennis, author of four books on Lean practices and winner of the coveted Shingo Prize for outstanding research contributing to operational excellence
• Originally developed by Toyota, the Lean approach to quality improvement has gained a worldwide following and helped turn around enumerable struggling businesses

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Best Price for Bosch Automotive Handbook (Bosch Handbooks (REP))

Bosch Automotive Handbook (Bosch Handbooks (REP))

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Product Description

7^th edition of the worlds definitive automotive technology reference

The BOSCH handbook series on different automotive technologies has become one of the most definitive sets of reference books that automotive engineers have at their disposal. This new edition of the highly regarded and easy to use reference contains just about anything relevant to automobile design, development and quality engineering. Providing concise technical data and insights with contributions by experts from automotive manufacturers, universities and Bosch itself.

• With 23 revised and expanded subjects as well as 26 new subjects.
• Includes 1,000+ diagrams, illustrations, sectional drawings and tables.
• Contains handy conversion charts and an easy-to-use topic index.

This book will benefit automotive engineers and design engineers, automotive technicians in training and mechanics and technicians in garages. It may also be of interest to teachers/ lecturers and students at vocational colleges, and enthusiasts.

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Find best The Digital Handshake: Seven Proven Strategies to Grow Your Business Using Social Media

The Digital Handshake: Seven Proven Strategies to Grow Your Business Using Social Media

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Product Description

Practical applications for using social media to boost your business

Even today's most successful businesses are seeing shrinking returns on their advertising and marketing dollars. The Digital Handshake explains why advertising and marketing are losing their effectiveness and how to solve the problem using social media to corral elusive consumers. It explains the best practical business applications in current use and how you can use them to ramp up your business.

Using case studies gleaned from real businesses, author Paul Chaney shows you how companies both large and small that can tap social media to mitigate market changes and reap valuable business benefit in the real world.

• Explains how you can use social media to grow your business and connect with consumers
• Author Paul Chaney is a leading authority on blogging and social media
• Covers practical, effective business applications for blogging, social networking, online video, microblogging and much more
• Shows how to design a comprehensive marketing strategy using traditional and new media platforms

Today's technology can either undermine your marketing efforts or enhance them. The Digital Handshake helps you make sure the Internet grows your business for the long run.

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Search Engine Optimization: Your Visual Blueprint for Effective Internet Marketing

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Product Description

Welcome to the only guidebook series that takes a visual approach to professional-level computer topics. Open the book and you?ll discover step-by-step screen shots that demonstrate over 140 key search engine optimization techniques, including analyzing your competition, researching and analyzing keywords, developing your link building skills, and setting up blogs and communities. Succinct explanations will walk you through using Google Analytics, networking with Facebook and MySpace, setting up pay-per-click campaigns, and much more.

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SQL All-in-One Desk Reference For Dummies

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Product Description

SQL is the international standard language for creating and maintaining relational databases. This book is a compendium of information about SQL and relational database design, development, and maintenance. The nine mini-books cover the full spectrum of issues that arise in building, using, and maintaining relational database systems.

Book I: SQL Concepts

Book II: Relational Database Development

Book III: SQL Queries

Book IV: Data Security

Book V: SQL and Programming

Book VI: SQL and XML

Book VII: Database Tuning Overview

Book VIII: Appendixes

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Gasoline Engine Management On Sale

Gasoline Engine Management

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Product Description

The BOSCH handbook series on different automotive technologies has become one of the most definitive sets of reference books that automotive engineers have at their disposal. Starting with a brief review of the beginnings of automotive history, this book discusses the basics relating to the method of operation of gasoline-engine control systems. The descriptions of cylinder-charge control systems, fuel-injection systems (in-take manifold and gasoline direct injection), and ignition systems provide a comprehensive, firsthand overview of the control mechanisms indispensable for operating a modern gasoline engine. The practical implementation of engine management and control is described by the examples of various Motronic engine-management systems and of the control and regulation functions integrated in this particular management system.

The 3^rd edition offers new or completely revised chapters in the following areas - High pressure pumps for direct gasoline injection; Mixture formation for manifold injection; Gasoline engines fuelled by natural gas; Catalytic exhaust-gas treatment; Diagnostics.   A key chapter looks at emission control legislation and provides an insight into the complexity of the statutory provisions.

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Where to buy Business Rules Management and Service Oriented Architecture: A Pattern Language

Business Rules Management and Service Oriented Architecture: A Pattern Language

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Product Description

Business rules management system (BRMS) is a software tools that work alongside enterprise IT applications. It enables enterprises to automate decision-making processes typically consisting of separate business rules authoring and rules execution applications.

This proposed title brings together the following key ideas in modern enterprise system development best practice.

• The need for service-oriented architecture (SOA).
• How the former depends on component-based development (CBD).
• Database-centred approaches to business rules (inc. GUIDES).
• Knowledge-based approaches to business rules.
• Using patterns to design and develop business rules management systems

Ian Graham is an industry consultant with over 20 years. He is recognized internationally as an authority on business modelling, object-oriented software development methods and expert systems. He has a significant public presence, being associated with both UK and international professional organizations, and is frequently quoted in the IT and financial press.

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Diesel-Engine Management

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Product Description

Innovations by Bosch in the field of diesel-injection technology have made a significant contribution to the diesel boom in Europe in the last few years. These systems make the diesel engine at once quieter, more economical, more powerful, and lower in emissions. This reference book provides a comprehensive insight into the extended diesel fuel-injection systems and into the electronic system used to control the diesel engine. This book also focuses on minimizing emissions inside of the engine and exhaust-gas treatment (e.g., by particulate filters). The texts are complemented by numerous detailed drawings and illustrations.

This 4th Edition includes new, updated and extended information on several subjects including:

• History of the diesel engine
• Common-rail system
• Minimizing emissions inside the engine
• Exhaust-gas treatment systems
• Electronic Diesel Control (EDC)
• Start-assist systems
• Diagnostics (On-Board Diagnosis)

With these extensions and revisions, the 4th Edition of Diesel-Engine Management gives the reader a comprehensive insight into today's diesel fuel-injection technology.

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Redemption Ark (Revelation Space)

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Product Description

This stunning sequel to Revelation Space begins late in the twenty-sixth century. The human race has advanced enough to accidentally trigger alien machines designed to detect intelligent life--and destroy it.

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The Moon: Resources, Future Development and Settlement (Springer Praxis Books / Space Exploration) Cheap Price

The Moon: Resources, Future Development and Settlement (Springer Praxis Books / Space Exploration)

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Product Description

This extraordinary book details how the Moon could be used as a springboard for Solar System exploration. It presents a realistic plan for placing and servicing telescopes on the Moon, and highlights the use of the Moon as a base for an early warning system from which to combat threats of near-Earth objects. A realistic vision of human development and settlement of the Moon over the next one hundred years is presented, and the author explains how global living standards for the Earth can be enhanced through the use of lunar-based generated solar power. From that beginning, the people of the Earth would evolve into a spacefaring civilisation.

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Best Product of Control Systems for Heating, Ventilating, and Air Conditioning

Control Systems for Heating, Ventilating, and Air Conditioning

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Product Description

Control Systems for Heating, Ventilating and Air Conditioning, Sixth Edition is complete and covers both hardware control systems and modern control technology. The material is presented without bias and without prejudice toward particular hardware or software. Readers with an engineering degree will be reminded of the psychrometric processes associated with heating and air conditioning as they learn of the various controls schemes used in the variety of heating and air conditioning system types they will encountered in the field. Maintenance technicians will also find the book useful because it describes various control hardware and control strategies that were used in the past and are prevalent in most existing heating and air conditioning systems. Designers of new systems will find the fundamentals described in this book to be a useful starting point, and they will also benefit from descriptions of new digital technologies and energy management systems. This technology is found in modern building HVAC system designs.

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Lowest Price InDesign CS5 for Macintosh and Windows: Visual QuickStart Guide

InDesign CS5 for Macintosh and Windows: Visual QuickStart Guide

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Product Description

Adobe InDesign CS5 for Macintosh and Windows: Visual QuickStart Guide highlights the important new features, as well as covering the ones readers have relied on in previous versions of InDesign. Complete coverage of InDesign CS5's new features includes: tools for interactive documents, including the new animation panel; simplified object selection; multiple page sizes; track text changes; new layers panel, live captions; production enhancements, and print to digital capability. Using the task-based, visual approach that readers count on in the Visual QuickStart Guides, this volume introduces readers to all aspects of InDesign CS5. Users will learn how to create and automate documents, import and style text and objects, manage long documents, export files for a wide variety of purposes, and much more.

Note from the publisher:
FREE Adobe InDesign CS5.5 updates are available for this title. Simply register your product at www.peachpit.com/register and you will receive the updates when they become available.

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Overview Content Strategy for the Web

Content Strategy for the Web

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Product Description

If your website content is out of date, off-brand, and out of control, you're missing a huge opportunity to engage, convert, and retain customers online. Redesigning your home page won't help. Investing in a new content management system won't fix it, either. So, where do you start?
 
Without meaningful content, your website isn't worth much to your key audiences. But creating (and caring for) "meaningful" content is far more complicated than we're often willing to acknowledge. Content Strategy for the Web explains how to create and deliver useful, usable content for your online audiences, when and where they need it most. It also shares content best practices so you can get your next website redesign right, on time and on budget. For the first time, you'll:
 

• See content strategy (and its business value) explained in plain language

•  Find out why so many web projects implode in the content development phase ... and how to avoid the associated, unnecessary costs and delays  

• Learn how to audit and analyze your content

• Make smarter, achievable decisions about which content to create and how

• Find out how to maintain consistent, accurate, compelling content over time

• Get solid, practical advice on staffing for content-related roles and responsibilities

 

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Illustrator CS2 for Windows & Macintosh

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Product Description

If you're looking forward to using cool new tools like Illustrator CS2's Live Trace or Live Paint in your vector artwork, or eager to take advantage of its more than 200 professionally designed templates, you'll need to get up to speed on every aspect of Illustrator CS2 now with this Visual QuickStart Guide! As the standard Illustrator text in many design schools, this popular, task-based best seller has taught a generation of users how to make the most out of Adobe's vector-graphics powerhouse. Now it’s back--revised and updated--to teach the next. Using simple step-by-step instructions, loads of screen shots, and an array of time-saving tips and tricks, this volume represents the quickest route to Illustrator CS2 proficiency. Clearly marked locators indicate new and improved features (such as enhanced type capabilities, powerful 3D graphics tools, enhanced PDF support, and more), a 24-page color section, and highly readable text create a winning combination for every level of Illustrator user.

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Best Product of Photoshop CS2 for Windows & Macintosh

Photoshop CS2 for Windows & Macintosh

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Product Description

If you're interested in weaving multiple images into a seamless panorama, placing text on paths and shapes, or any of the countless other things you can do with Photoshop CS2's myriad new features, this is the place to get up to speed on them fast! In these pages best-selling authors and Photoshop masters Elaine Weinmann and Peter Lourekas use task-based instruction and strong visual aids to teach you all of the Photoshop essentials: from basic color manipulation and image correction to painting, masking, using filters, importing and editing digital photos, and more. Incisive text, crystal-clear screen shots, and step-by-step instructions bring the art of digital image manipulation to your desktop. Now you can take the ball and run with it, creating your own composite masterpieces that take full advantage of Photoshop's tight integration with the other products in Adobe's Creative Suite. Armed with the tips and techniques Elaine and Peter share here, you'll be ready for any Photoshop CS2 project.

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